All these years later, still a word nerd.
I’m a senior freelance copywriter, content strategist, and communications specialist who helps mid-size teams sound like themselves — consistently, across every touchpoint.
Think of me as a professional generalist with a specialist’s eye: I write blog posts, ebooks, email marketing, social media blurbs, and campaigns for content marketing teams, but I’m just as comfortable scripting a video, writing in-app and chatbot copy, or running a creative project from brief to final asset.
My ideal client is a business that needs fractional copywriting or content marketing support: enough content work to keep a person busy, but not quite enough to justify a full-time salary and benefits. I fill that gap — as a freelance creative project manager, remote content marketing consultant, and hands-on writer, depending on what the week calls for.
I have dual citizenship in the US and Italy, so I am authorized to work in the US and throughout the European Union. I currently live in Italy with my rescue pitbull, Lucy, working remotely as a freelance communications specialist. That means you get native English copy and cross-border support for global audiences, without the friction of hiring abroad.
Two decades, one throughline.
A senior communications career built on curiosity — and a habit of saying yes to new opportunities.
Learning to write for readers, not just clients
Started as a compliance attorney, then moved into legal publishing — growing FindLaw’s blog network from a fledgling program into an ABA Top 100 Blawg, tripling traffic and publishing 2,000+ posts across 14 blogs along the way.
Expanding into fashion, fitness & athletics
As an editor at Vox Media’s Racked San Francisco, doubled year-over-year traffic and published 500+ articles on retail, fashion, beauty, and fitness.
Becoming a content strategist, not just a writer
At Joyus, ran editorial for a weekly newsletter reaching 1M+ subscribers, wrote daily email campaigns driving $10K+ in typical daily attributable revenue, created a shoppable digital magazine that generated more than 2M views, and supported a single-day product launch that generated $1M in sales.
Adding creative project management to the toolkit
Started running photo shoots end-to-end — hiring photographers, models, and makeup artists, scouting locations, organizing logistics, and leading final image selection. I have stood in for many a lighting test.
A fractional partner for beauty, SaaS & retail brands
Based in Italy with US and EU work authorization, currently writing and strategizing for clients serving the Americas and Europe. I’ve spent the bulk of my career working with lean brands and startups, so I’m an expert at creating jaw-dropping work on a shoestring budget.
What you can expect when we team up.
Curious & fast to learn
New industry, new product, new audience — I ask questions and before I start.
Genuinely versatile
Blog posts one day, a sizzle reel script the next — without losing your brand voice.
Strategic project management
I don’t just write the brief — I run it, end to end.
A true collaborative partner
Dependable and easy to work with, briefing my bench of creatives or writing the copy myself.
Built for remote, cross-border teams.
US & EU Work Authorization
US and Italian dual citizen, based in Italy, authorized in both countries.
Native English, US & UK Fluent
Copy that reads naturally for either audience. I know when to say pants and when to say trousers.
Remote-First, Async-Friendly
Set up as a freelance creative project manager for distributed teams.
Let’s see if we’re a fit.
Book a free 20-minute call and tell me about your content marketing needs. No pressure. No pitch deck.